Trademarks & Branding
Protect your brand identity and business reputation with our comprehensive trademark and branding legal services. We assist businesses of all sizes in building strong, defensible brands in Malaysia and internationally.
Our Trademark Services Include
- Trademark Registration — Complete assistance with trademark search, application, and registration with MyIPO
- Brand Protection — Strategic advice on protecting your brand name, logo, and trade dress
- Trademark Opposition & Disputes — Representation in opposition proceedings and infringement cases
- Licensing Agreements — Drafting and negotiating trademark licensing and franchise agreements
- Portfolio Management — Ongoing management and maintenance of your trademark portfolio
- Infringement Action — Prompt legal action against trademark infringement and brand misuse
What Can Be Registered as a Trademark
- Words, names, and slogans
- Logos and device marks
- Shapes and packaging
- Colours (in certain circumstances)
- Sound marks
- Collective and certification marks
The Trademark Registration Process in Malaysia
- Trademark Search — Conducting a clearance search to assess availability and identify conflicts.
- Filing the Application — Submitting the application with the relevant class(es) under the Nice Classification.
- Examination — MyIPO examines the application for compliance with formal and substantive requirements.
- Publication — If accepted, the mark is published for a two-month opposition period.
- Registration — If no successful opposition is filed, the mark proceeds to registration and a certificate is issued.
- Renewal — Registered trademarks are valid for 10 years and renewable indefinitely.
International Trademark Protection
For clients seeking protection beyond Malaysia, we advise on filing applications in individual foreign jurisdictions and the Madrid System for the International Registration of Marks (WIPO), which allows a single application to cover multiple member countries.
Why Register Your Trademark
Without registration, enforcement options are limited to passing off, which is more costly and harder to establish. A registered trademark provides a clear, enforceable right and strengthens your position in any infringement dispute.
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